Strategic management specialization serves as a guide for the company to move in the desired direction.
years to finish
There can’t be a long-term success of any organization without a strategy. Since the conditions outside and inside an organization keep changing, the company’s strategy is also constantly changing.
The aim of this course is to provide students with an overview of the Strategic Management issues in different types of organizations in theory as well as with practical examples.
Upon completion, students master the tools and procedures of strategic planning and management.
Moreover, students become familiar with methods of different strategic analyses using techniques to define desired goals, formulate the strategy, implement it and perform subsequent monitoring and control.
A truly professional Sales Manager needs to focus on the management of sales activities as well as the development of skills necessary for a salesperson to be successful. Since there are only a few naturally born salespeople, for most people these skills have to be learned and perfected.
The objective of this course is to show students the roles and important functions of Sales Management in a company.
Students will learn how to build and implement sales plans, how to manage sales, how to achieve the set sales targets, sales techniques, strategies of closing sales, prospecting and negotiation in sales.
Upon completion of this course, students will be able to create a strategic sales plan for a company and master selling skills.
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