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Marta Panareda

Adjunct Professor of Strategic Management of Sales and Communication


She has more than 15 years of experience as a Corporate Account Manager in the Commercial Department. She has obtained a Master in Sales Management by EADA Business School in Barcelona, along with earning a Postgraduate degree in Management Skills and Leadership from Universidad Autónoma. She received the International Coaching Certification from IESEC.

Marta is accustomed to working in multidisciplinary teams in very competitive contexts, and she has a clear understanding of client customer orientation with proven results. She is accustomed to working with a high level of interlocution.

She has vast experience working with multinational corporations and different sectors.

Marta has managed large company accounts. She has developed and sought new business opportunities by expanding their portfolios, making them loyal and converting sales into Win-to-Win relationships.

She has made, and coordinated different action plans to achieve the commercial objectives.

Based on her experience, she knows that there are certain necessary steps that each company and person need to take to ensure success. Coaching is a valuable tool to drive this process, with the goal of creating a better working world.

Throughout her professional career as a Sales Manager and Coach, she has come to the conclusion that "Happiness is not the end of the journey, it is the journey itself." We evolve and change during our lifetime, and this should be fun and productive! The first step to change is to know yourself, identify your strengths and weaknesses. Observe, see what you need and seek it out.

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